The Mirpuri Foundation is pleased to announce that it has joined Plastic Pollution Coalition, a growing global alliance of more than 1,000 organisations, businesses, and thought leaders in over 60 countries working toward a world free of plastic pollution and its toxic impact on humans, animals, waterways, the ocean, and our environment. 

Member organisations are urged to enforce regulations, legislation, and practices of a circular economy.  All members pledge to work towards a world free of plastic pollution. 

In becoming the most recent member of the Plastic Pollution Coalition, The Mirpuri Foundation had joined forces with like-minded organisations like: The Seabin Project, Sea Shepherd, Ocean Research Project, and the Leonardo DiCaprio Foundation, to better meet common objectives and goals.  

Organisations and individuals taking part in the Coalition have to: embody zero-waste values and have reduced the use of single-use plastic, work together to drive demand for systematic solutions, take part in projects or initiatives that contribute to a circular economy. The coalition also demands that packaging and goods provided by member organisations are intentionally designed to be reusable, durable, or useful throughout their existence.

Speaking after joining the Coalition, Mirpuri Foundation Head of Public Relations, Ana Agostinho said: “We are delighted to lend our support to this superb project. The Mirpuri Foundation has long battled against the scourge of plastic pollution. In 2017 we launched a Foundation campaign to rid the oceans of plastic by encouraging the public, corporations and governments to join them in a concerted battle against the ever-growing despoilment of the seas by marine plastic litter. 

Globally, the last 36 months have seen real achievements on the pollution front as a result of sustained anti-plastics campaigning and previously claimed impediments to progress have been knocked over like nine-pins as a great wave of public anger has pushed those in power to eliminate unnecessary plastics use. The United Nations reports that 57 countries – from Argentina to Yemen – have now joined the anti-plastics cause, pledging to cut back on ingle-use plastics, protect national waters and encourage more recycling. 

And it’s not just governments that are acting. Consumers are demanding change too. Shoppers are refusing plastic-smothered goods, and internet influencers are inspiring others to share their zero-waste lifestyles. Arguably, then, a worldwide awakening has taken hold, and, without question, support for the campaign is spreading.

Also, many are beginning to use the hashtag #BeatPlasticPollution on Twitter and Instagram to urge others to follow their lead and cut single-use plastics from their lives.